• find a problem
• attention getter: sad story
• thesis
• preview: today I will talk about the problems, causes and solutions
•   MBP1
• SUb1
• Sub 2
• MBP 2
• SUb 1
• Sub 2
• MBP3 - solution
• Sub 1 - big solution; what can big organizations do  
• Sub - personal solution: what can you and I do
• review, thesis, closer
• 3 to 5 sources